????From Dive Bars to Destiny: The Rise of THE ROYELVISBAND and Roy Dawson’s Defining Moment with “SEEN” ????By Highway South Music GroupIn an era where authenticity can feel like a lost art, Roy Dawson and THE ROYELVISBAND have emerged not just as a band—but as a movement. With the release of their breakout single “SEEN”, the Southern

Roy Dawson, founder and singer-songwriter of THE ROYELVISBAND, has a powerful vision for a better world. For him, the key to creating lasting change begins with empathy. Whether it’s in leadership, relationships, or business, Dawson believes that if we want to see positive outcomes, we all need to have “skin in the game.” By this, he means th